A strategic planning and marketing communications professional with more than twenty years of experience serving diverse clients and industries, Sherri has lead numerous brands down the path toward success, growth, and sustainability by applying her cathedral thinking approach to brand stewardship and innovation. As senior vice president, Sherri leads the agency's marketing and client service team to help our clients achieve their marketing goals, nurture established relationships and form new ones.
Sherri’s experience includes travel and tourism clients such as Gaylord Entertainment Company, Opryland Properties, and the Tennessee State Department of Tourist Development; healthcare clients such as Saint Thomas Health Services, Lancaster General Health, PathGroup, and HealthStream; and packaged goods brands such as SVP Worldwide, Singer, Pfaff, Husqvarna Viking, Johnston & Murphy, and Vanity Fair Brands.
Sherri received a BA in journalism from the University of Memphis. She is a former member of the Tennessee Tourism Committee, a current board member and the marketing committee chairperson for the Alzheimer’s Association Mid South Chapter, and the current board chairperson for Old School Farm in Nashville.