Midrex Technologies, Inc. looked to Phase 3 to manage their social media presence and introduce fresh ideas to grow their existing audience on LinkedIn, Facebook and Twitter. With their brand voice and B2B audience in mind, the Phase 3 team incorporated new content alongside existing strategies to increase following, engagement and more across each platform.
Over a six-month period, LinkedIn success was highlighted by strong audience, impression and page reach growth. Midrex gained 1,588 new followers, a 19% increase; 57,970 impressions, a 4,000% increase; and growth in page reach by 32,753, a 5,533% increase.
Similarly, the company’s Facebook received strong impression and page reach growth. Their page gained 27 new fans, a 3% increase; 4,218 impressions, an 8,436% increase; and growth in page reach by 2,733, a 12,423% increase. On Twitter, Phase 3 achieved strong audience, impression and post engagement rate growth. Their Twitter page gained 45 new followers, an 8% increase; 969 impressions, a 96,100% increase; and an increased post engagement rate by 7.06%, a 606% increase.
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Whether it's growing your online audience or coming up with fresh ideas to elevate your brand's voice, Phase 3 can help. Contact us today.