About The Author
Phase 3

Phase 3 is an integrated marketing services company which provides solutions across the print and marketing spectrum. We were founded in Atlanta, GA in 2001 and have served corporate and enterprise clients across the country for over 20 years.

Project Spotlight: Midrex

By Phase 3
April 04, 2023



Midrex Technologies, Inc. looked to Phase 3 to manage their social media presence and introduce fresh ideas to grow their existing audience on LinkedIn, Facebook and Twitter. With their brand voice and B2B audience in mind, the Phase 3 team incorporated new content alongside existing strategies to increase following, engagement and more across each platform.

Over a six-month period, LinkedIn success was highlighted by strong audience, impression and page reach growth. Midrex gained 1,588 new followers, a 19% increase; 57,970 impressions, a 4,000% increase; and growth in page reach by 32,753, a 5,533% increase.

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Similarly, the company’s Facebook received strong impression and page reach growth. Their page gained 27 new fans, a 3% increase; 4,218 impressions, an 8,436% increase; and growth in page reach by 2,733, a 12,423% increase. On Twitter, Phase 3 achieved strong audience, impression and post engagement rate growth. Their Twitter page gained 45 new followers, an 8% increase; 969 impressions, a 96,100% increase; and an increased post engagement rate by 7.06%, a 606% increase.metrics



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Whether it's growing your online audience or coming up with fresh ideas to elevate your brand's voice, Phase 3 can help. Contact us today.