About The Author
Brad Watson

With more than 30 years of experience in the retail, POP, and display industries, Bradley Watson is an expert in creating relationships with national retailers and brand marketers.

Project Spotlight: Margot McKinney

When Neiman Marcus needed to create a boutique for luxury jeweler, Margot McKinney, nothing less than the best would do. Phase 3 worked with the Neiman Marcus corporate visual team to concept, fabricate and install an environment reflective of the eponymous brand, including its signature green door.


Our team wrapped the edges of the vitrines (jewelry cases), the baseboards and the case pads in green, perfectly matched to the brand’s color. Window vinyl and printed graphics finished off the space, highlighting the adventurous and luxurious lifestyle Margot Kinney represents.


Our design, print and fabrication can bring any brand experience to life. Let us know how we can help.