Ole Smoky Distillery


Phase 3 was approached to open Ole Smoky's Nashville distillery, 6th & Peabody, in late 2019. After a successful opening, which included local, regional and national earned media coverage, to include TV news live shots on site and the coordination of their VIP Party for media, celebrities and local influencers.


Because of the success of the opening, Phase 3 was named the company's agency of record in 2020 to manage corporate communications, public relations, media relations and crisis communications for four distillery locations in Tennessee.


Ole Smoky Distillery continues their partnership with our Phase 3 public relations team into 2023 with exciting product launches and events to come.

Media Relations Services
Local Pitching and Calendar Listings
Event Planning
National Beverage Pitching
Influencer Relations
Press Releases

Now, this is a press kit! Imagine you're a journalist receiving this in a pitch rather than your average Google Folder. As an add-on service, Phase 3 can curate a beautifully designed digital press kit that goes the extra mile in telling a business' story in a visually compelling way. It's time to ditch the large attachments and simplify the way you connect with the media.

webmockup_OleSmokeyDistillery_Image copy 7

Phase 3 typically assists with National Moonshine day – inviting media and influencers to attend at the 6th & Peabody distillery in Nashville.

Key Metrics

Ole Smoky has made the annual Inc. 5000 list of fastest-growing private companies three years in a row.


1,822,403,286 total media impressions from public relations pitching in 2022.

Select Press Mentions
webmockup_OleSmokeyDistillery_Food and Wine
webmockup_OleSmokeyDistillery_Mens Journal
webmockup_OleSmokeyDistillery_Southern Living
webmockup_OleSmokeyDistillery_USA Today
webmockup_OleSmokeyDistillery_Whisky Advocate
webmockup_OleSmokeyDistillery_Yahoo Life
Awards & Accolades
World Liqueur Awards
2022 Growth Brand Award
San Francisco World Spirits Competition
Shanken Impact Hot Brand Award
Denver International Spirits Competition
Las Vegas Global Spirits Awards
webmockup_OleSmokeyDistillery_Image copy 13
webmockup_OleSmokeyDistillery_Image copy 14
webmockup_OleSmokeyDistillery_Image copy 15