Reaching your business communication goals requires real strategic planning: uncovering insights, determining optimal marketing objectives, wisely allocating resources, and consistently measuring results. Phase 3’s marketing strategists have extensive experience developing marketing plans for businesses at every scale, across many different categories.
Plan-On-A-Page is Phase 3’s methodology for creating marketing communications plans for our clients that strategically and tactically deliver a company’s business goals in a measurable and timely way. It begins by identifying the marketing objectives that will have the most impact on a client’s business, then sets a course for success by associating marketing strategies to each objective to clearly define the ROI. The plans are customized, incorporating tactics such as market research, paid media, public relations, digital marketing, sales enablement and more.
Whether for a singular campaign or for an annual plan, Phase 3's planning process results in a marketing plan that is simple, visual and easy to understand; and a useful tool for marketers to align leadership and vision with marketing execution.